Because Your Theme Is Made for Blogging
It’s not made for Selling or Preselling.
Take a look at the theme below…

I’m all for blogging and building communities, but the clear motive above is “sales“. So why do over 60% of the links promote “surfing“?
If you are doing this, you’re
LOSING MONEY HAND OVER FIST!
You need to keep your visitors focus on the words. It doesn’t matter if you’re building a sales page, a presell page or a PPC landing page. Tell them where to click and when to click. Period.